30 - 31 October, 2018 | Bayview Eden, Melbourne, VIC

Dr. Alison Livingstone


Senior Service Designer- The Design Centre
IAG


3:10 PM Using Storytelling to Improve Stakeholder Buy-In to your Design-Based Projects

IAG’s Service and Strategy Design team work in a highly dynamic environment, providing support and input on projects across a range of business units. With a background in Design Research, Dr Ali Livingstone has developed a flexible communication style using narratives and storytelling to create stakeholder buy-in. In this session, Ali will discuss her role at IAG, and how she works to guide her clients along the Design journey in order to bring them on-board with her methodology and processes. She will discuss issues such as the initial uncertainty which non-design stakeholders can face when presented with a Design-based approach, as well as how to take the right balance between explanation and results when creating engagement and understanding.


Check out the incredible speaker line-up to see who will be joining Alison.

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