Head of Insights and Innovation
9:50 AM How Koala Has Built a Brand Around Customer- Centricity to Drive Growth & Disrupt the Furniture Industry
When it comes to single-minded drive to improve the customer journey, Koala’s reputation precedes them. As a young, agile company, Koala have the benefit of being able to grow their business around the core idea of customer-centricity. In this session Vikram Viswanath, Head of Insights and Innovation at Koala, will discuss how their obsessive attention to customer feedback shapes every aspect of their product and service design.
- Building a bottom-up business around customer centricity
- Engaging your customers effectively at all stages of their journey
- Using design thinking and customer insights as a continuous improvement method